My students attended an interesting lecture about Innovation Management by a visiting professor from Lithuania. It introduces a new model that helps people interested to start their own business to kick-start the thinking process of their business idea. The tool is fairly simple to apply, and helps to brainstorm systematically. The students are enjoying the session, and they have their first task to think about a business idea using this model, and they should validate in the next session whether the idea may work or not. We will see!
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